Supriya Lele founded her brand following the completion of her Masters degree from the Royal College of Art in 2016. Recurrent themes in her work focus around an exploration of the female form via a personal dialogue between her Indian and British cultural identity. Focusing on re-interpretation and re-contexualisation, Lele subverts established notions of Indian fabrications through unconventional materials rendered luxurious, creating a lo-fi and dynamic approach to luxury. Lele made her London Fashion Week debut with a static presentation with Fashion East for AW17 before making her first catwalk appearance last season.
AW18 will be her third season with the support of Fashion East.